← The wording library

Aisle & After

Before it goes to print

the final read

Invitation wording checklist

Read it once as a guest.

You have read this wording forty times, which is exactly why you can no longer see it. Print the proof, sit down with this page, and read every line as somebody who has never heard of your venue and is trying to work out what time to leave the house.

Proof version and date

Checked by

Print deadline

Who and what
When
Where
What the guest has to do
The pass that catches the expensive mistakes

Read it backwards. Start at the last line and work up. It breaks the rhythm your eye has memorised and is the fastest way to see a doubled word or a wrong numeral.

Sign-off

CheckWho did itDateAnything still open
Facts against contracts
Second-person proofread
Printer’s proof approved
A beautiful invitation can still send a guest to the wrong building. Facts get the final read.